Let me show you my skills.

"Could you send us a link to your portfolio?"

Yeah, you'd think I would have one of those, wouldn't you?

Well, after enough prospective clients asked for it, here I am pulling my head out from where the sun don't shine and creating it. Take a look at a few of my favorite pieces of client work — and if you need a peek at something you don't see here, just ask! I'm always working on (and looking for!) new projects.

 
 

Marketing Content Writing: Vi

Since May 2016, I've had the pleasure of working with Vi, a luxury senior-living company with 10 communities throughout the United States, as one of its primary freelance content writers. I've written corporate press releases, stories for the monthly printed magazine, Vi Living, and a whole lot of marketing content for the website.

The best part? I've gotten to interview and learn about the lives of a handful of incredible seniors living in these communities.

The Lavines Profile

This wonderful couple had to "right-size" their belongings as they prepared to move to Vi at Highlands Ranch, Vi's community near Denver.

Read the Lavines' story on Vi at Highland's Ranch's website.

adrian nuñez felix profile

Adrian Nuñez Felix began as a valet and concierge at Vi at Grayhawk, one of Vi's Arizona communities, and was awarded scholarships that took him through college — and eventually to medical school.

Read his story on Vi at Grayhawk's website.

Amber Henninger Profile

This lady is all Stanford, all the time. She and her husband both graduated from the university and, after living abroad for a year and dedicating themselves to international entrepreneurship, returned to build their life in Palo Alto.

Read about Mrs. Henninger on Vi at Palo Alto's site.

Betty Miller Profile

I could have spent hours on the phone interviewing this woman. Telling the stories of the storytellers themselves is the ultimate gratification. This feature on a big-hearted widow's transition to life in a senior-living community was one of my favorites to write.

Read Mrs. Miller's story on Vi at Palo Alto's website.

The Shams Profile

Luxus, Vi's Private-Label Wine

This pair has been married for more than 40 years — and they didn't meet until they made their way across the globe in opposite directions. They raised a family and learned to love dancing together. They're still at it now that they live at Vi at La Jolla Village, outside San Diego.

Get spring in your step on Vi at La Jolla Village's site.

With a wine buyer for a husband, I got to mix business with pleasure on this one. (And I learned a lot about the process of creating a private-label wine! Spoiler: There's a lot of red tape.)

Get drunk on words on Vi's website.


Blog Writing: Cookbook Create

After nearly abandoning my freelance writing career to attend culinary school in fall 2016 — yikes, crisis averted — I've been looking for an opportunity to blend my writing skills with my love of cooking. Enter Cookbook Create, a startup that makes it easy to organize your recipes online and create beautiful personalized cookbooks. I've been writing blogs for the site since May 2017.

7 Tips for Collecting and Organizing Your Recipes

Photo: Kalyn/Creative Savings

Photo: Kalyn/Creative Savings

How do you organize your recipes to prepare for making a cookbook — or just to keep them straight so your favorites are right on hand? Read the post for some ideas from yours truly!

Make a DIY Cookbook with Your Group’s Recipes

Nothing beats a standard how-to! It was fun thinking through the entire process of creating a group cookbook, from concept to execution…plus, I got to research cookbook themes. Ready to try? Read the post for all the details.

Best Wedding Gift Ever: A DIY Cookbook

I love the idea of a custom-made, personalized cookbook as a wedding gift. (Why didn't I think of that when all my friends were getting married?!) Get the why-for and the how-to in this super-fun post.

 

Ongoing Account Management, Content Strategy…And More: Sprk'd

Sprk'd Content Strategy & Marketing has been a client since October 2016. I provide account management services for its roster of B2B clients across various industries, and I spearheaded the company's spring 2017 website content overhaul and redesign process.

The site was a collaborative effort, obviously — and I couldn't design my way out of a paper bag, so that was all somebody else — but it's got my tone and 'tude all over it. Have a peek at the site…and if you've got questions about any of the work I've done, you know what to do!


Feature Writing: Tribune Content Solutions

Through a contract with Tribune Content Solutions, the digital-marketing arm of the Tribune Company, I wrote two sponsored pieces on behalf of Goodwill of Orange County and their Tierney Center for Veteran Services.

 

5 Secrets That Help Veterans
Transition To Civilian Life

Life transitions are never easy, but by far one of the hardest, one filled with ups and downs and uncertainty, is the transition from active military service to civilian life. Read the story.

How Veterans Can Put
Their Sleep Problems To Bed

Sleep problems are rampant, especially among veterans; up to 40 percent report having trouble sleeping, according to a report on Orange County veterans. Read the story.


 

Blog & Lead-Gen Content Writing: Adecco

International staffing firm Adecco is one of my longest-running clients; I've been ghost writing content for the company since 2014.

E-Book: INCREASING ROI THROUGH
MED-SCI CONTINGENT LABOR

This highly technical, heavily researched guide is my biggest piece with Adecco to date. Read the e-book on Adecco's website.


Copy Editing: The Black Tux

In fall 2016, I worked with The Black Tux, a startup getting all up in the men's formalwear space, to copy edit their comprehensive Groom's Guide to wedding planning.

The guide is now available online! Or, you can order your very own print copy. Either way, my crack editorial work has been unleashed on the world!


Squarespace Website Design: John Mead

A local musician, guitar instructor, and talented visual artist — who also happens to be a close friend — needed to amp up his web presence, and I was looking to get my feet wet in Squarespace beyond my own website.

We worked together to create a website that would really let his art shine. Click through to his site, johnlmead.com, to interact with this work (and maybe even catch one of his gigs)!


Squarespace Website Design & Copy: SDK Media Strategies

Staci Diamond King, a longtime fellow #MsTech-er and entrepreneur, was ready to launch her new business and needed a website to make the case for hiring her fledgling agency. 

Staci had a vision for creating a digital presence that echoed newspaper style and the values of old-fashioned journalism — and we worked together to create it. Check out the website at SDKmediastrategies.com.


…and more to come!